BetaStore

Betastore (by SimpleMarket Inc.) is a B2B platform simplifying access to essential goods and
financial services for small retailers and wholesalers in Francophone West/Central Africa. Through its various platforms, it orchestrates the last-mile supply chain between existing neighborhood retailers, wholesalers, logistics partners, and financial players. By working with existing stakeholders to improve the last-mile B2B trade, Betastore leverages the existing infrastructure owned by existing stakeholders in order to build an inclusive, asset-light, capital-efficient ecosystem with sustainable impacts.